Specs: add a best practices document for framework authors

Review URL: https://codereview.chromium.org/726723002
diff --git a/sky/specs/conventions.md b/sky/specs/conventions.md
new file mode 100644
index 0000000..ffb5ec3
--- /dev/null
+++ b/sky/specs/conventions.md
@@ -0,0 +1,7 @@
+Best Practices and Conventions for Sky Frameworks
+=================================================
+
+* elements should not expose convenience property accessors that just
+  reflect content attributes.
+
+* a module's exports should be frozen to prevent changes